Sportswear line makes U.S. launch

Surf Diva in La Jolla celebrated the U.S. launch of KanaBeach, a line of sportswear out of Europe, with a trunk show on March 28.

French wine, “stinky” cheese and crusty baguettes were served as shoppers checked out the new surf apparel.

KanaBeach clothing has dominated the surf sportswear arena for 15 years, hailing from the most beautiful beaches of France. The line includes dresses, denim, board shorts, jackets, pants and T-shirts for men and women.

KanaBeach is segmented into three collections: Circus, Biologik and Elegant. Circus fulfills an active lifestyle. Each item of the Biologik line is made up of at least 55 percent organic hemp, and all items are treated with biological dyes. Elegant is just that - elegant.

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