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Shores Association anticipates progress on community issues

La Jolla Shores Association (LJSA) Chairman Jim Heaton reported progress on a variety of community issues the organization has been working to resolve since January at the LJSA meeting held Wednesday, April 9.

“Our focus is to improve the experience at La Jolla for the entire community of San Diego,” Heaton said.

City Council President Scott Peters has appealed to both Mayor Jerry Sanders and San Diego Police Chief William Lansdowne for support in obtaining video surveillance cameras in the Shores area, as well as staffing of park rangers for the summer season.

“First and foremost is the need for a park ranger program dedicated to La Jolla Shores,” Heaton said.

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With an average of 45,800 visitors each weekend from Memorial Day to the end of September, the Shores is the third busiest beach in San Diego.

Peters also penned a request to Sanders asking that a Request for Proposals (RFP) be issued for kayak tour operators in La Jolla Shores.

“A recent RFP issued for surf instruction camps at this location was successful, and I expect that a similar measure for kayak tours will enjoy similar success,” Peters wrote.

RFPs are another issue topping the Association’s list of priorities.

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Overuse of public parks by commercial operators has resulted in wear and tear on the physical environment, as well as safety issues related to traffic and human congestion.

Heaton and the Association board have been working since January to compose a document that reflects the state of the Shores, detailing community concerns and solutions.

“The goal of the State of the Shores (report) is to put together a list of issues and positive, corrective action we can take ourselves,” Heaton said.

Upon finalizing the report, which Heaton expects to complete in the near future, he intends to meet with Sanders and other city officials.