Merchants Association has new website


The La Jolla Village Merchants Association (LJVMA) is proud to announce the launch of its new website dedicated to promoting La Jolla,

This is one manifestation of LJVMA’s new “Take It In” campaign to attract more business to La Jolla Village. The site offers a high level of information and interactivity, including a local business directory, tourism and residential information, and an events calendar.

The La Jolla Village Merchants Association consists of all businesses that are up-to-date with their business licensing fees and that are located within a 30-block area of the La Jolla Business Improvement District. Payment of this fee constitutes membership automatically.

The LJVMA is the non-profit organization that has contracted with the City of San Diego to manage a portion of these fees and whose primary purpose is to reinvest those funds back into the community promoting more business. The updated website is one example of that money being reinvested.

Businesses within the BID are included in the business directory and are invited to expand their listing by logging onto the site in the “Member Center”. Local groups are welcome to contact the LJVMA to post events and local interaction is welcome and wanted.