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La Jolla: Grace, style still here

By Sally Lawrence

As a 33-year resident of La Jolla, and counting, I’ve seen them come and have seen them go. In response to “It’s Time to Leave La Jolla,” it’s too bad you can’t tough it out. When I first moved here, I shopped at Jurgensen’s for groceries, ate breakfast at John’s Waffle Shop, bought books at the White Rabbit, watched movies at The Cove and occasionally shopped for clothing at Walther Clark’s, now all relics of the past. Time passes, things change, and so does the face of retail. While La Jolla is confronted by many of the same issues all upscale resort towns across the country are dealing with, it continues to do so with grace and style. I find the local merchants more receptive than ever to meeting the needs of both local residents and vacationing families. Tougher retail times require business owners to make savvy decisions.

To blame the state of the retail climate on a city is a misinformed disconnect. Most La Jollans will take their lumps the old-school way - without a bailout. This is the nature of business and commerce, and while I mourn the passing of some of my favorite haunts, I know that there is an enterprising business person waiting on the sidelines with a plan to thrive. With regard to the price of housing, homeowners are under no obligation to reduce the price of their homes so that more people who “bought into the dream” can move in. You may have bought the dream, but did you do your homework? To my knowledge, there are no shifty-eyed pitchmen passing out fliers on the corners of Prospect and Girard promising inexpensive housing and discount deals at local retailers, luring unwary families to uproot with their life savings to pay “full-blown” retail. … And as for our homeless, they do somehow manage to make ends meet, so if it’s good enough for them, it’s good enough for me.

Through thick and thin, Sally Lawrence will always be a La Jolla resident.