We get a lot of calls from people who want to share news about their organizations, their families and what’s going on around La Jolla so we thought we’d share some tips with you on how best to submit news. This is especially true with all the holiday events coming up.
With our website at www.lajollalight.com we can provide opportunities to share your news that go beyond our weekly print edition — and you can use the website or e-mail to reach us. (See adjacent box.)
When you want us to know about an event, an award or your new business, remember we’re more concerned with content than style, so if you’re not a great writer, don’t worry about it.
Tell us as soon as you can. Sometimes we’re the last to know, and if we’d known earlier, we might have been able to do more with the information. It’s frustrating for us to hear of that great story or photo possibility when it’s too late to do anything about it. So if you know something is coming up, give us at least two or three weeks notice.
When you send us news, here’s what we need to know:
• Who you are: The name of your organization.
• What you’re up to: Is it a bake sale, a dress ball, a gala or a chili cook-off?
• Where you’re up to it: The address, including the town.
• When you’re doing it: The time, including a.m. or p.m. and the date, including month.
• Why you are doing it. Who will benefit from the event and why anyone should care about it.
• Contact information, including a printable phone number or e-mail address readers can use for the details.
If you have photos you want to send us, please make sure they are high-resolution — meaning, don’t send us the smallest one you took on your smartphone. Please attach the photos or send us a link to your photo album.
We always like to know who’s in the photos, so send the names, listed from left to right, front row to back.
That’s the short version. Click here to print more tips:
Reach the Light
email@example.com— School, business, community, science news; letters to the editor
firstname.lastname@example.org— Arts, entertainment, philanthrophy, religion, scout news
email@example.com— Sports and recreation news
www.lajollalight.com/community-calendarand click on “Submit an Event.”
Holiday listings deadlineIf you want to promote an upcoming holiday event or have information about holiday services, send it to firstname.lastname@example.org by Nov. 18.