French Country retailer opening on Friday on La Jolla’s Girard Avenue

French Country specialty retailer, Pierre Deux, will open its fourth West Coast location in La Jolla on Friday.

Located beside La Maisonette at 7643-45 Girard Street, Pierre Deux will be a new addition the section of Girard Street known as the destination for furniture shopping.

“We are delighted to have Pierre Deux, renowned for its high-end French Country furniture, as our new tenant. It exemplifies the type of business we are looking for to fill these store fronts as we continue our focus on opening design and furniture related boutiques and showrooms,” said landlord Bud Fischer, CEO, of Trilogy Management.

Hedwige Cointreau, president and creative director of Pierre Deux talked about the reason for picking La Jolla. “We selected Girard Street and La Jolla because of its location and demographic,” he said. “We are pleased to share the warmth, charm and convivial ways of French country life with a destination that is the heart and soul of San Diego.”

Pierre Deux has partnered with San Diego Home & Garden magazine to co-host an opening celebration from 5:30 to 7:30 p.m. on June 17 from. A portion of the evening’s sales will be donated to Las Patronas’ 64th Annual Jewel Ball. As a welcome gift to its new customers Pierre Deux will be offering a month-long 20 percent off promotion through June 1.7

The La Jolla store has a unique look and feel, just as Pierre Deux’s other stores have but the merchandise assortment remains true to form focusing on the four icons of French Country Design; Floral, Toile, Entertainment, and Esprit de Bouquant.