Fee Ride: City announces 14 planned bike-sharing stations in La Jolla

What do you think?

■ To comment on the bike-sharing kiosk locations, e-mail Thomas Landre at or call (619) 533-3045. More info at

By Pat Sherman

The City of San Diego has announced the location of 14 proposed bike-sharing stations in La Jolla (among 177 citywide), including three in La Jolla Shores, two in Bird Rock, one in WindanSea and eight in the Village.

Last year the city entered into a corporate partnership agreement with DecoBike, which will finance, implement, manage and operate the program for 10 years. Bikes will be secured at kiosks and can be rented by the half-hour, hour, day, week or month using a credit or debit card. When done riding, users park bikes at any kiosk throughout the city.

Similar programs have been implemented in Denver, San Francisco and Washington. The low-cost program ($7 per hour, $15 per day) is designed to reduce parking and traffic congestion while promoting community health.

Bike-sharing is scheduled to begin in June, with the first stations being added in Downtown San Diego, Old Town, Mid-City, Pacific Beach and Mission Beach. Once stations in the first phase are operational, phase two will be installed, including stations in La Jolla, Point Loma Ocean Beach, San Ysidro, Uptown and Mission Valley. They should be available for rent in La Jolla by late summer, the city says.

Bike stations proposed for La Jolla include:

La Jolla Shores

No 74: 8580 El Paseo Grande,

replacing two public parking spaces on the north side of street next to red curb (near Scripps Institution of Oceanography).

No. 75: 8582 Camino del Oro

(near Calle Frescota at Kellogg Park), in grassy area between sidewalk and street.

No. 76: 2254 Avenida de la Playa

(near Paseo del Ocaso), on sidewalk next to planter.

Village of La Jolla

No. 77: Coast Boulevard and Girard


, replacing two street parking spaces.

No. 78: 1074 Silverado St.

(at Herschel Avenue) on sidewalk next to parking lot.

No. 79: 888 Prospect St.

(near Fay Avenue), replacing two public parking spaces on north side of street.

No 80: 919 Kline St.

(at Fay Avenue), in 40 feet of red curb zone.

No 81: 639 Prospect St.

, on sidewalk in front of La Jolla Rec Center.

No. 82: 7540 Fay Ave.

(near Pearl Street), replacing two street parking spaces in front of dental building, across from Vons grocery store.

No. 83: 7637 Draper Ave.

(near Kline Street), on sidewalk adjacent tennis court.

No. 84: 882 Coast Blvd.

(near Jenner Street), replacing two street parking spaces next to red curb.


No. 85: 484 Playa del Norte

(at La Jolla Boulevard), replacing two street parking spaces next to Travelodge.

Bird Rock

No. 86: 5720 La Jolla Blvd.

(at Bird Rock Avenue), on sidewalk next to vacant lot.

No. 87: 5479 La Jolla Blvd.

(at Midway Street), on sidewalk in front of CVS Pharmacy.

A notice with a map and photos showing locations of each proposed station in La Jolla was sent to community groups last month. The city’s Bicycle Coordinator, Thomas Landre, stressed that none of the locations are final, and that the city and DecoBike are still evaluating the sites and weighing public input.

Doug Fitzgerald, chair of the La Jolla Recreation Council, a nonprofit board that makes decisions on how La Jolla Rec Center funds are used, said his board is opposed to the location of the Rec Center station.

During the board’s April 23 meeting, members voted to request that the city instead move the station around the corner to Cuvier Street, between the tennis courts and The Bishop’s School. Fitzgerald said they believe the station should be moved “for safety reasons, as well as aesthetically.”

Others say the location is in violation of La Jolla’s Planned District Ordinance.

In addition, Lana Findlay, a senior public information officer with the city’s Transportation and Storm Water department, said several businesses also contacted the city to object to the loss of two parking spaces for the station on Playa del Norte in WindanSea.

“We’ll probably go out to the site and see if there’s any alternate location on the sidewalk,” she said. “We’re hoping to expand the program, so any suggestions for additional station locations, I’m sure DecoBike would be open to hearing about for a possible phase three.”

Through its contract with DecoBike, Findlay said, the city is allowing the company to use public rights-of-way for 10 years, with two five-year renewal options.

All sites proposed by the company have to be approved by the city and public safety personnel, and do not violate the Americans with Disabilities Act.

The program is fully funded by DecoBike, with a portion of proceeds returning to city coffers. Findlay said the city expects to receive $1 million during the first 10 years of the program, beginning with an agreed $25,000 payment the first year. “Provided it’s a successful program, payments (to the city) could increase over the years — that’s what we’re hoping,” she said.

The Traffic & Transportation committee may consider the bike kiosk locations during its 4 p.m. May 22 meeting at La Jolla Rec Center. Read about La Jolla Parks & Beaches less than favorable reaction to the station locations in the May 8