Trustees OK jazz fest in Scripps Park, fall Art & Wine Festival
It was 20 minutes into the La Jolla Village Merchants Association (LJVMA) meeting Wednesday, July 13 when its Executive Director Sheila Fortune announced that longtime member Nancy Warwick had resigned from the board. “(In our next election) we will have 10 seats open; eight are two-year terms and two are one-year terms. Nancy Warwick resigned her position last week and she still had one year left on her term,” she said.
Warwick, who skipped the July meeting, confirmed her resignation to La Jolla Light, but refrained from commenting on the reason for her decision. As a Village businessowner she will remain a dues-paying member of the merchants association. Her roles on the board have been distributed among other trustees. Richard Walker will take her seat at the La Jolla Traffic & Transportation (T&T) committee. James Niebling will chair the Sparkle & Shine committee Warwick helped establish, which organizes a Village cleanup crew with funds from the banner program. LJVMA president Claude-Anthony Marengo will assume Warwick’s share of the storefronts in the Captain Block program.
Warwick, owner of La Jolla’s landmark bookstore at 7812 Girard Av., is also a member of the Enhance La Jolla Board of Directors, which is proposing a Maintenance Assessment District (MAD) for the Village.
LJVMA will accept self-nominations from members until the Aug. 10 meeting. “If there’s anyone here, or anyone you know who would like to self-nominate for a board position, please let them know we will have the forms on the website, or they can contact me or stop by the office,” Fortune said. Those interested, can call (858) 454-5718, visit 1246 Roslyn Lane or log on to lajollabythesea.com
In other LJVMA news:
Proposed Jazz Fest: Event organizer David Payne of RTE Productions received unanimous approval from the Merchants Association, the first step in producing a three-day jazz festival in Scripps Park, Dec. 2-4. Next he must win approval from the Traffic & Transportation and Parks & Beaches advisory boards. The jazz fest will coincide with the La Jolla Christmas Parade & Holiday Festival, Dec. 4, however, LJVMA determined the events would not interfere with each other.
Payne calculates the jazz fest will bring 2,500 people to La Jolla; 70 percent of them from out of town. “They have household incomes of $150,000-plus per year,” he said, adding attendees often visit restaurants and businesses bringing hundreds of thousands of dollars to the local economy over the weekend.”
His proposal included the information requested by other community advisory groups before approval was granted. For example, it states that only the north side of Scripps Park will be fenced off for the jazz festival, leaving the south half for public use. “We fence the stage and seating area of the facility with 6-foot chain-link fence on stand-up posts and screens. Posts are not driven into the ground,” it reads, in response to questions that arose on grass preservation.“We assemble a temporary plywood road-type path for all trucks loading in the stage and sound/light equipment. We take great pride in preserving the turf at all of our events.”
Payne established the upscale character of the event for LJVMA trustees, “Our events are covered by about 40 media outlets, radio, television, newspapers, magazines … It really is an opportunity to promote The Cove and La Jolla.” He presented an event site plan including sky boxes for sponsors, a VIP tent with meet & greet opportunities, food courts, bars and a retail area.
Art & Wine Festival: The eighth annual La Jolla Art & Wine festival also received unanimous LJVMA support. If approved by other local advisory boards, the fundraiser for La Jolla Elementary, Torrey Pines Elementary, Bird Rock Elementary and Muirlands Middle School, will take place 10 a.m. to 7 p.m. Saturday, Oct. 8 and 10 a.m. to 6 p.m. Sunday, Oct. 9. The road closure will coincide with past events, shutting down Girard Avenue from Torrey Pines Road to Prospect Street.
Organizer Andrea Dahlberg said she expects 150 artists this year. Admission will be free. Wells Fargo will be a sponsor. Dahlberg reported that most of the layout will stay the same, though the children’s area will be moved to one side, tented more and have some grass underfoot. The festival has reportedly donated $650,000 to the schools in the past seven years.
— La Jolla Village Merchants Association next meets 3 p.m. Wednesday, Aug. 10 at La Jolla Riford Library, 7555 Draper Ave. lajollabythesea.org