La Jollans are buying up lean, mean, keen protein

By Ashley Mackin

Keen-Wah Decadence is a new protein bar available in La Jolla, which is made with certified organic, gluten-free
ingredients. Introduced about a year ago (three more flavors will be released this summer) Keen-Wah bars are made with complete quinoa protein.

Founder Dan Cooke said the bars are doing well in the Village — a good reflection of consumers’ increased awareness of specialty food products.

“More and more people are interested in the ingredients list,” Cooke said. “When we made these bars, we went after quality and ingredient- by-ingredient, (they are) of the highest integrity. There is just too much stuff, even in bars that are marketed as ‘healthy’ that are overly processed, and when you have those overly processed ingredients, your body doesn’t know what to do.”

Quinoa protein provides sustained energy and good flavor, Cooke said, making it ideal for breakfast, before running errands or exercising.

Keen-Wah bars are available at Jonathan’s Market and Pharmaca Pharmacy for $2.50 each. Courtesy

Related posts:

  1. UCSD hosts Real Food Day to teach about sustainability
  2. Rocky’s Burger
  3. Paddleboarding added to La Jolla’s Survivor Beach event in June
  4. Aroma Café offers a chic collection of dining experiences in La Jolla
  5. Bangkok Bay’s Chicken Satay

Short URL:

Posted by Ashley Mackin on Jun 23, 2013. Filed under Food, Health & Science. You can follow any responses to this entry through the RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed.

Leave a Reply

La Jolla Community Calendar


Bottom Buttons 1

Bottom Buttons 2

Bottom Buttons 3

Bottom Buttons 4

Bottom Buttons 5

Bottom Buttons 6

RSS North Coastal News

  • Torrey Pines High School football starts Aug. 29 August 28, 2014
    The Torrey Pines varsity football team scrimmaged against San Marcos on Friday, Aug. 22. Their first game is at 7 p.m. Friday, Aug. 29. […]
  • Del Mar doctor faces 20 years for selling prescriptions to addicts August 28, 2014
    A Del Mar osteopath who sold painkiller prescriptions to addicts and drug dealers pleaded guilty in federal court Aug. 26 to conspiracy to unlawfully dispense and distribute oxycodone. William Joseph Watson faces up to 20 years in federal prison when he is sentenced Dec. 8, said Assistant U.S. Attorney Fred Sheppard. The defendant — who had been indicted on […]
  • Teacher thrilled to be back in Carmel Valley as new Canyon Crest Academy Envision Theatre Coordinator August 28, 2014
    Jeannine Marquie landed her dream teaching job when she began working at Canyon Crest Academy’s Envision in 2007. But when schools were hit by the recession and her position went from full time to part time, the actress-turned-teacher had to relocate to Orange County. Now starting her 18th year as a teacher, Marquie is back in Carmel Valley as the new theate […]