Art & Wine Festival raises $100,000 for La Jolla schools
Sponsorship Chair Andrea Dahlberg, Megan Casey-Jones and Murilands Middle School sixth-grader Serena Jones
By Pat Sherman
The fourth annual La Jolla Art & Wine Festival, held Oct. 13-14, 2012 in downtown La Jolla, netted $100,000 for programs at Torrey Pines, Bird Rock and La Jolla elementary schools, as well as Muirlands Middle School (which was added as a beneficiary this year).
The announcement was made during an appreciation party for the event’s more than 350 day-of volunteers and 12 year-round volunteers at Hotel La Jolla.
Andrea Dahlberg told the La Jolla Light the vibe was much better this year, after moving the location from upper Girard Avenue to the heart of the Village.
“One person said that in the old location it kind of felt like a school event and now it feels like a community event,” Dahlberg said. “Even the shuttle driver was hearing really great things as he took artists back and forth. We had a lot of people come, not only from La Jolla, but from outside La Jolla.”
After moving the event down Girard, participation jumped from 98 to 167 artists, and sponsorships increased from a high of $23,000 to $109,000, festival founder Sherry Ahern said. “There’s nothing about this event that isn’t a team effort and I think everyone should be proud,” she said.
La Jolla Elementary School principal Donna Tripi recalled when the event was held on her campus. “I missed not having it there, but this event was much better,” she said. “I think I’m representing all the principals when I say we are so thankful to have this kind of funding now for our schools … because we can’t keep asking our parents for more and more funding.”
As an additional thank you to volunteers, the hotel held a drawing for a $50 Cusp restaurant gift certificate and a one-night hotel stay.
For information about the La Jolla Art & Wine Festival, visit www.ljawf.com
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