Eddie V’s gearing up for late July opening in La Jolla
By Dave Schwab
Eyeing a July 25 grand opening, Eddie V’s is entering the home stretch in constructing its new state-of-the-art, steak-seafood restaurant on the former Chart House site.
Acquisition and reinventing of the old Chart House proved challenging, said Guy Villavaso, founder/owner of the restaurant chain.
“We met with Don Allison (landlord) more than two years ago and looked at the site like many suitors after us,” he said, noting timing was bad then at the start of the recession and the cost of rebuilding seemed daunting too.
Villavaso credited Allison with paving the way for the lease deal to be struck.
“He took it upon himself to go through the Coastal Commission and get all the city permits processed, and it was our good fortune to be there at the right time,” he said.
With two decks and breathtaking views overlooking La Jolla Cove, Eddie V’s will offer a diverse menu of seafood and steaks, along with a sunset happy hour and brunch, inspired by the great classic seafood restaurants of New Orleans, San Francisco and Boston. It is the newest establishment for the 14-unit Scottsdale, Ariz.-based chain.
The remodel was the first (in 1948) and last project for renowned 90-year-old La Jolla architect Robert Mosher, whose family owned the restaurant property at 1270 Prospect St. from 1944 until it was purchased by Allison-Zongker in 1992.
In redefining the restaurant site, Mosher maximized window space in the building to create “views clear through to the street,” allowing passersby on the sidewalk to look through and see the ocean: The only place on Prospect Street where that’s possible.
The new Eddie V’s is a homecoming for firm president/CEO Jim VanDercook, previously a La Jollan who was married at Mary Star of the Sea Catholic Church and was a patron of the Chart House.
“We’re excited about recreating that wonderful restaurant, capturing the views with all the windows popping up along the entire dining room,” he said. “It’s such a beautiful spot and we’ve kept the fireplace, which is historic, to have for cozy nights in the winter.”
VanDercook said Eddie V’s is dialed in to fresh seafood including oysters, and prime,
center-cut steak. He said his new restaurant would complement the existing Village restaurant mix.
“We’re concerned about making it a vibrant part of La Jolla,” he said noting the high-end restaurants in the area all have divergent menus and styles. “We hope to bring in business, create some excitement and energy for Prospect Street,” VanDercook said, adding Eddie V’s “wants to be a part of the community.”
“It’s the Jewel,” he said. “We’re glad to get a restaurant here.”
A press release about the restaurant’s executive chef, Bill Greenwood, says “he has immersed himself in the various nuances of the restaurant industry. He spent several years studying artisanal baking with acclaimed bakers and committed to non-paying jobs to learn how to best butcher meat and fish.
It also notes he has received positive press for focusing on local California ingredients and the application of modern American culinary techniques to traditional dishes.
Also recently hired is Ronald B. Fabor, the new general manager. He has more than 30 years of experience in the hospitality and restaurant industries, including general manager at Claim Jumper. He also served as personal butler and chauffeur to the Princess of Thailand for all of her visits to San Diego.
For more information about Eddie V’s Prime Seafood, visit www.eddiev.com. The restaurant’s new phone number is (858) 459-5500.
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- Owner set to sell Top of Cove property
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